The Donald Sterling sports era is over! Thank you to Adam Silver, NBA Commissioner for taking a stand in a supreme manner by banning Donald Sterling for life from the NBA and a monetary fine of $2.5 million dollars. The maximum penalty assessed to Donald Sterling was welcomed and appreciated by the entire basketball community around the world! The NBA has shown it will protect their product and brand at nobody’s expense.
Prior to the NBA decision, many NBA fans didn’t know what to expect from the Clippers players, playoff ticket holders, protestors and other NBA players. Now that the decision has been announced, a sigh of relief has been lifted for the players, coaches, and fans, but protestors and sponsors haven’t put their chips back on the table just yet. Sponsors have expressed they will monitor and evaluate the situation before jumping back on board the Clippers band wagon. Protestors will make their voices heard until the removal of Donald Sterling is completely evident.
Many protestors feel the punishment didn’t include any type of community service for Sterling. Many organizations suggested Sterling serve numerous hours interacting with African-American non-profit organizations to experience firsthand the effects of learning to accept and love African Americans publicly and not privately as Sterling suggests on the tape recording.
Focus now sways to the other 29 NBA owners to vote Donald Sterling out the league and propel Sterling to sell the Clippers organization. This process will start quickly because the sooner Sterling is completely removed and severed all ties with the Clippers and the NBA, the league can regain its notoriety of being a well-respected entertaining sports mogul around the world!