Fundraisers are a big part of the PTA or PTO mission. The money raised by your group goes toward a variety of essential programs and supplies for the school. The planning process is crucial to the success of your next PTA fundraiser.
The first step to success is choosing a fundraiser that your school community will embrace. Past fundraisers can help you decide what to do in the future. Do an analysis after every fundraiser to see how well it worked. Also take into consideration the amount of work a particular fundraiser will require. School fundraising programs, like cookie sales, require less work on your part than an event, such as a dinner and auction, that you plan and run yourself.
Don’t wait until the last minute to finalize details. Have everything worked out ahead of time down to the last detail. Create a timeline for all of the tasks that need to be completed so you aren’t scrambling at the last minute.
Don’t try to do the entire fundraiser yourself. Get the entire PTA on board. Ask for parent volunteers even if they aren’t part of the PTA. Don’t just ask for help the day of the event. Hand off some of the planning tasks to other parents. This gives you more of a coordinator role instead of handling every little detail.
The more you can get the community to donate, the more profit you see from the fundraiser. Go to businesses and community leaders for donations of both money and materials that you need for the fundraiser. Use connections that other PTA members have as a way to get those donations.
No matter how much planning you do, the fundraiser can’t be successful if no one knows about it. Get the word out early about any upcoming PTA fundraisers. Promote both to the students and to the parents. The students will go to their parents with news of fundraising events. Going directly to the parents ensures they have accurate information about the event.