Recently the Taco Bell Foundation for Teens named their all-star team so to speak to become brand ambassadors. Some of the team members are Detroit Lions star Reggie Bush, rising pop star Megan Nicole, Young the Giant, and YouTube personality Tyler Oakley.
This ambassador team looks to raise awareness for the high school dropout crisis that today’s young people face. To help these kids stay in school these ambassadors will try to guide these teens on a path to not only educational achievement, but personal success.
The Taco Bell Foundation for Teens was founded back in 1992 as a ways of helping teen. I had the pleasure of talking with Taco Bell President, Brian Niccol about the foundation. When I asked about the foundation he told me, “We founded the Taco Bell Foundation for Teens in 1992 with a desire to help teens because they are a huge part of who Taco Bell is they are our customers, our friends and our families. They are also our employees a lot of people don’t realize that but they make up 30 percent of our team members.”
Each partner will help out the foundation in their own unique way. They can help by a surprise visit to a school or catch up with them to help these teens out at a summer camp. They are using the slogan “Live Más,” which is one of Taco Bell’s slogan to give more and aid these kids live a better life.
Their main goal is to empower teens to reach their full potential. After doing some research Taco Bell found out that nearly one million teens drop out of high school every year and nearly one in five American students will not graduate on time. That is where the Taco Bell Foundation for Teens looks to step in and fix that issue. They hope to encourage at least one million teens to graduate.
From May 8th to June 2nd, their foundation will give back to the communities in a new way for those who participate in its annual fundraiser. Customers who donate one dollar at checkout as part of the fundraiser will be recognized with a personalized card posted on a wall in that Taco Bell restaurant. This way teens can see how others look to help them out and support them.
One of the ambassadors of the Taco Bell team, Megan Nicole met up with a “Grad 4 Mas” contest winner. That winner, Courtney Cassell of Sumner, WA, made the pledge to graduate and was selected via a contest from the Taco Bell Foundation for Teens partner Get Schooled.
So the next time you are at Taco Bell, remember that you are helping the kids of today, become the leaders of tomorrow.