Now more than ever we seem to be living in an instant gratification society, short attention spans and the “gimmie now” mentality has won over the masses from all indications. (culturefreaks) We’ve all heard the old saying that patience is a virtue and it’s never been more accurate than it is these days. (christianitytoday) Those of us who have patience rarely get to see how things play out in the end because the majority of people seem to believe if something isn’t an instant hit, it’s obviously a failure. (huffingtonpost) This is clearly untrue, sometimes the greatest things in life are those you have to wait for, but people have become so spoiled that if they can’t have what they desire right away they immediately lose interest and move on to something else. (theskooloflife) Gone are the days when you could struggle with something, maybe making a go at business or trying to cut your teeth in a band, you would work for years to get things going before you finally hit your stride and were considered a success but now it seems that if it doesn’t happen overnight then you’ve failed and need to change direction and it’s a bit of a sad state for where we’re headed as a society.
One of the places where this instant success or failure mentality can be seen is the world of professional wrestling, and it’s not confined to just the WWE, although they’re the most obvious because they’re the top promotion in the business. (dailyddt) Just over a year ago we saw promotional vignettes for a group set to debut on WWE television, The Wyatt Family, that is led by a character named Bray Wyatt. (wikipedia) Watching this man in developmental he was a clear star with a very bright future, the one downside was that he had recently worked on the main card under another name, so upon the groups debut, in spectacular fashion, the gimmick was almost killed by the crowd chanting his prior character name of Husky Harris. (youtube) Luckily management was willing to give the character time instead of cutting the legs out from under him, as a result we now have one of the most compelling and interesting characters on WWE television since the debut of The Undertaker, patience paid off. (bleacherreport) This is one of the primary reasons WWE still maintains a stranglehold on pro wrestling with no true second option. Last week WWE’s stock tanked and Vince McMahon lost a large portion of his wealth because people expect instant results, the WWE Network didn’t debut at 1 million subscribers, and creating The Network likely cost WWE a lot of the money they could have landed in their new NBCU deal, as a result investors abandoned ship and those who stayed called for Vince’s head. Sometimes you have to wait for a great thing, maybe it’s time we all got back to that, quick success typically leads to quick endings as well, and nobody likes to finish early.