Australian Gold is one of the most popular tanning brands in the world. If you visit any tanning salon more than likely you have seen their products, as well as, used them. With everything from tanning lotions and bronzers to much more, it’s one of the best there is. Recently, I had the opportunity to talk Australian Gold directly and here is what they had to say…
(Q) Tell me a little more about the Australian Gold brand…
Australian Gold® is the leading manufacturer of tanning and skin care products in the United States. Our emphasis has always been providing products that make our customers look great – whether it be sunscreen products with instant bronzers, cutting edge self tanners that impart a natural looking glow or indoor tanning products that take deep, dark color to a whole new level!
(Q) I absolutely love Hello Kitty and I am so happy that Australian Gold has teamed up with the internationally known animated icon. I have to know more about this line. Tell me a little more about the Hello Kitty line…
Australian Gold brings fun to sun care with our Hello Kitty line of products. Safe and gentle mineral lotions are perfect for kids and adults alike while the Wet/Dry Skin Body Mists apply to wet or dry skin – ideal for the active lifestyle. We’ve created custom fragrances for each product like Paradise Pineapple, Krazi Kiwi and Summer Berry – this is really unique in the sun care category.
(Q) What is like working with Jersey Shore cast member, Jennifer Farley? As a fan of her, I am very interested in knowing more about her line. Tell me a little more about the JWOWW tanning line…
Working with Jenni is great. She is actively involved in all aspects of creating her products from what she wants in her formula, to how it feels and smells, as well as, how it looks and reflects her in her own brand. Her tanning products are quite unique in that they are a Yogurt base, yes yogurt, like you eat for breakfast. Jenni LOVES yogurt and came to us with the idea of using yogurt as a base for her formulas. It is actually a really great skincare element that we could use for her line. We also use Pear Extract in all her products and most have a pear like fragrance and this was due to Jenni’s love of pears as well. All of her products are really great sellers and she has an avid tanning fan base. Her products are unique in the industry and are always in our top sellers across our entire company.
(Q) Australian Gold has amazing products. I know this because I have tried them. I have to ask, what are the most popular? What are the best selling products?
The most popular Australian Gold products include our SPF Spray Gels with Instant Bronzers. Available in various SPFs, these products are unique in that they provide important sunscreen protection while also delivering an instant boost of color even on your first day at the beach. The spray makes application a breeze and the fragrance is simply addictive. Unlike self tanners, the instant bronzers provide color immediately and wash off with water.
(Q) I keep hearing about these fabulous lotions fortified with Kona coffee. Can you tell me a little more about these lotions with Kona coffee?
Launching in 2014 are our SPF Lotions infused with Kona Coffee Bronzers. Available in SPF 15, 30 and 50, these rich and creamy lotions help condition skin with kakadu plum extract – a native Australian fruit with an exceptional level of vitamin C. The Kona Coffee bronzers provide an instant, yet temporary, golden glow to the skin for a beautiful sun-kissed look.
(Q) Tell me a little more about the Community Outreach program…
Australian Gold cares about our community. We regularly partner with worthwhile organizations to better the local cities in which we live and work. More information can be found on our website: www. australiangold.com .
(Q) I know Australian Gold attends and holds events several times a year. I am curious, what do you have scheduled for 2014?
You’ll find Australian Gold and our Australian Gold girls at many venues such as concerts, festivals and beach events this summer. Follow us at www.facebook.com/livethegoldlife to see where we’ll be next!
(Q) There are quite a few new products that have been introduced (and will continue to be introduced) for 2014. I noticed a vast majority of them are bronzers, but did notice quite a few lotions including a tingle lotion. How is “Heated”? Tell me a little more about this particular product…
Heated™ is an entry level tingle bronzer in our Iconic Collection. This product contains an Instant Dark Bronzing Blend that is a blend of natural bronzers that impart instant dark color for the tanner. It has a low level tingle that stimulates the skin leaving it red and flushed. Tingles are not the most common product in our industry, but they have a very loyal following because of the results. It’s called a tingle because it literally causes the skin to have a tingling sensation. It helps break tanning plateaus and gets darker results once the reddening dissipates. It contains a Soothing Complex which has Aloe Vera, Green Tea and Vitamins that help soothe the tingling and reddening and also softens the skin.
(Q) For someone who is new to tanning, what Australian Gold products would you recommend for them?
The most important thing about tanning is knowing your skin type and building a base tan. But starting with an intensifier is a great option for all skin tones and skin types. We just launched a new intensifier called Beachin’ that is not only loaded with amazing skincare including tons of fruit juices, but it is fragrance free to allow for less sensitivity for those that might have fragrance allergens. It is also hypoallergenic that means it goes through additional testing to ensure that there is no irritation from any ingredient in the lotion. It smells great, works great and is a great starting point for those looking to start tanning and using Australian Gold.
(Q) For those beauty and tanning enthusiasts reading this interview, what would you like them to know about Australian Gold?
Australian Gold® indoor tanning products are the staple to a healthy looking beautiful tan. The formulations are based on our heritage of offering quality tanning products that not only provide superior, dark color but also help protect and nourish the skin. Healthy skin from using a lotion filled with vitamins and great skincare tans better and stays tan longer. Our brand offers a breadth of products to fit every lifestyle, price point and personal preference. For the life of your tan…and the tan of your life!
For more information about Australian Gold, please visit www.australiangold.com today.