Choosing a career as an artist brings to mind the image of a painter, with brush and palette on hand, looking svelte and hungry. This image, however, does not have to define your career as a freelance artist. Although the road to professional success may be challenging, a plan of action and a resilient mind will carry you a long way towards achieving your artistic goals.
Planning the Course
The plan you need to make a living as a freelance artist is your business plan. You want to put in writing how you will earn your income as well as provide yourself with the supplies necessary to sustain that income. As a freelance artist, you are likely a sole proprietor. This put you in the situation where your living expenses and the expenses will be closely related, if not the same. This also needs to be considered in your business plan.
More than One Way
Making a living as a freelance artist may require that you have several streams of income. Relying solely on one avenue from which to earn can limit your income. To ensure that you can provide for your needs and the needs of your business, having several projects at once should be expected. Holding exhibitions featuring your work provides a great opportunity for income and marketing. You may be commissioned to paint a mural, illustrate for a book or magazine, or maybe enter art competitions.
Those Who Can, Teach
One potential avenue of income a freelance artist should not overlook is that of being a teacher. Many individuals are captivated by the arts and want to learn more, regardless of their talent level. This provides you an opportunity to share your thoughts, opinions, and skills while making some extra money. Also, if you consider yourself to be well-versed in a particular style of art, you can market yourself as an expert, commanding even higher fees.
Get Yourself on the Web
With the popularity of the Internet at an all-time high and growing daily, you can use it to your advantage as well. Start a blog where you can discuss new artistic styles and trends. Create a website to showcase the work you want to sell. You can also use your website as a marketing tool to attract and direct potential clients to samples of your work.
Being successful as a freelance artist depends upon the effort you put forth in showcasing your talents and your name. Following your plan, adjusting it where necessary, will give you the best chances for success. Sure, you may have to live meagerly in the beginning stages while you acquire your business legs. As long as you stay focused on your goals, you will be able to make a living as a freelance artist.