Compact SUVs have taken over as the most popular cars in the United States, according to a new report from J.D. Power. This automotive trend can be seen in the total number of consumers who are selecting compact SUVs over other vehicles. J.D. Power’s report reveals that 17.6 percent of the sales this year have been in the compact SUV market.
Why are Consumers Choosing Compact SUVs?
Compact SUVs, also known as crossover vehicles, have been rising in popularity for several years, and there are multiple reasons why consumers seem to favor this type of car over the other choices. These SUVs tend to use less gas than the larger SUV options, and their price is also lower. In addition, compact SUVs can still be very useful in winter conditions due to many of the vehicles having all-wheel drive. J.D. Power’s Thomas King also notes that the larger number of compact options is increasing interest in this type of car and encouraging more consumers to try them.
Although many of the crossover vehicles do not have off-road capabilities and come with other limitations, many buyers view them as perfect additions to their suburban or city lifestyles. The cars are still large enough to haul a variety of items including extra cargo and multiple passengers.
Car Manufacturers React to the Compact SUV Trend
Car manufacturers have noticed the compact SUV trend among consumers, and they are responding by creating more models. They are also redesigning some previous vehicle models to fit the popular trend. For example, Ford believes its EcoSport will attract young buyers searching for a compact SUV that has the latest technology built into it. Jeep is also adding another option with the Renegade by offering buyers a smaller crossover vehicle with off-road capabilities. Even Volkswagen is planning to sell a new compact SUV in several years as it attempts to improve its business and attract more consumers.
Interest from a wide segment of buyers is one of the reasons auto manufacturers continue to update older models and create new ones. They are able to attract consumers with different lifestyles who fall into different age groups. Compact SUVs are attractive to both younger and older generations, according to USA Today. This auto trend may last for a long time because the crossover vehicles continue to grow in popularity compared to other cars.