Within the last week we’ve seen a massive deal reached in the battle to become the top of the heap in the world of cable and satellite television, the merger between AT&T and DirecTV. (usatoday) This has been the new trend in television, companies are trying their hardest to become the biggest and best, providing the most content and options to as many home as possible in one package with Comcast leading the charge by trying to acquire Time Warner. (nypost) While these mergers are interesting and have the potential to be a great deal for the customer, at the same time you can’t really blame customers for being nervous about the outcome, the companies are stating that they’re going to make things better and prices lower for customers, but the general public is skeptical. (theconsumerist) Massive television conglomerates are no longer just a network deal, the providers are taking steps to doing this as well, although I am more than just a little shocked that more companies aren’t jumping at the chance to purchase some sort of streaming service as that seems to be the way things are going these days. (freerepublic)
With the deal being worked out between DirecTV and AT&T, for almost fifty billion dollars, there was one thing people had questions about, would DirecTV go forward with a new contract to be the provider of the National Football League’s incredibly popular Sunday Ticket offering. (sportsillustrated) This one item alone could have been the primary sticking point in making sure the deal got worked out, Sunday Ticket is an amazing addition to the DirecTV service as the NFL is the most popular sporting organization in the United States, for right around thirty years now. (sportsillustrated) The Sunday Ticket package alone is the primary reason that people sign up for DirecTV so it’s understandable that the entire deal between AT&T and DirecTV would hinge on the satellite company resigning their deal with the NFL. (gigaom) News broke today the DirecTV is “likely” to sign up to continue carrying Sunday Ticket, if they want the deal with AT&T to go through then they’ll make sure this is done quickly or else their new partner could back out of the deal leaving them hanging. (profootballtalk) While it’s a great deal for both DirecTV and AT&T, there’s one downside to it all, even with the Sunday Ticket deal in place customers of AT&T won’t be able to sign up for the package, it’ll remain a DirecTV exclusive, so there’s that, right?