With web design full of yearly trends that business websites use, how many of those designs are going to be outdated before the end of the decade? As with most trends, they’ll likely be outdated much sooner based on the huge leaps web design has had in the last few years. Most of those jumps have to do with emerging technologies that allow sites to use new bells and whistles. In some other cases, it’s going back to basics as a smarter side to using design trends.
Will some of those above basics never go out of style? Perhaps in some cases, though there’s numerous design tricks that have been around for a while and are still being used alongside all the technological developments. When coupled with usability, web design will always have some classic elements you can keep on using.
Giving Clear Indication What Your Business Is
Your site should always be designed so a person knows exactly where they are, who you are, and why the visitor should be there. This is always done by highlighting the title of each page so it’s easy to read and making it clear what the purpose of that page is. With so many web design special effects around, it’s easy to overlook these basic elements and create confusion on what the function of each page is supposed to be.
Making things easy to read and understand is a technique that might also be considered a trend, yet will always be fashionable to accommodate every user.
More Balanced Color Schemes
The days of running across websites that overload their site with colors and other effects is likely ancient history now. Back in the earlier days of the Internet, even professional companies were experimenting with throwing in everything to attempt some kind of wow factor. People want clarity now in web design, including colors that don’t hurt your eyes or look like multiple cans of paint thrown on a canvas. The use of two or three colors has picked up recently and expected to be a practice used forever.
Making Information Easy to Scan
The use of “scan” doesn’t mean using technological scanners. This means creating text and information that visitors can easily scan without losing key pieces of information. As we head into an era where people don’t want to read lengthy text, creating text that quickly tells those people who you are prevent anyone from leaving in frustration.
This is usually done by placing key sentences in bold or even making bullet points. It’s a usability tactic that likely will never go away. And you can even add video to this as means of providing quick information alongside terse text. Even if videos become shorter in the future, conveying information quickly on a website will likely never be archaic.
Retro Style Designs
DWUser.com says that retro designs have popped up in recent years and are expected to always be acceptable. The reason is because they exhibit feelings of nostalgia every generation is going to be attracted to. With businesses even employing retro designs in logos nowadays, it seems using the designs of the 1960s is perpetually popular. This is mostly due to an aging Baby Boomer generation that will still be an active consumer source for the next several decades.
After that, the web designs being used now may be the new retro, even if the appeal may seem challenging to envision in the immediate term.