Making money online is certainly possible for those that have the desire and will to work at it. However, all too often people chase the newest product or software hoping it will launch them into online success. The purpose of this short guide is to share with you three tips which can make the difference between a wallet stuffed with cash, or one filled with cobwebs.
1) Capitalize on Your Strengths
Let’s say you’re a programming guru. You know how to code in five different languages and you can debug a program in your sleep. Why would you waste time trying to make a snazzy YouTube video to sell an affiliate product? You need to be building webpages or writing software, either for yourself or for someone else. Get one of your buddies, or hire someone, that is great in front of the camera to record your video promotions. Whatever you’re good at, start there and branch out once you see success. I don’t care what you’re into, there are thousands of others out there who can benefit from your perspective or skill.
2) Keep a Copy of All Your Content
If you are creating any kind of content, such as articles, blog posts or videos, you are almost certainly leaving money on the table. You can easily spend hours, or even days, writing powerful content that has the power to help thousands of people (or more!). One sentence in an interview, or one tip hidden in a ebook can shift someone’s perspective enough to finally make the difference in their online career. So why not leverage that content to its full potential? Repurpose your content – turn a video into an article or summarize an ebook into a video, and then use this reimagined content as a bonus for buying from you or joining your newsletter. Doing this could increase your sales by a factor of 10 or more. All the big boys and girls see this as standard operating procedure.
3) The More Value You Create, the More Money You Make
People spend money on things that enrich their lives. This could be in the form of knowledge (a piece on how to easily optimize content for search engines) or a software product that makes a tedious and time-consuming task much easier and faster. By saving someone time or money, you just created value for them. They in turn are willing to give you money for this service, or their email address, or even promote your product to their friends. If you want to make $1000, you have to provide at least $1000 in value. Pro-tip: Repurposing your content is one way to stretch value. One article becomes a video, which becomes an ebook, which becomes a newsletter series, etc.
Success online can be as easy or as hard as you make it. Internet marketers of all stripes can take the tips in this article and apply them to any online endeavor. Just remember, Keep It Simple, and your bank account will start filling up in no time.