YouTube is a great way to market a product. It is a method that has proven to be quite successful for many. However, there are some things you should and shouldn’t do if you want to be successful on YouTube. In this article, we will take a look at three tips that will help you with marketing any product on YouTube.
Optimize Your Video
It is important that you optimize any video that you upload to promote your product. By optimizing it, you have a better chance of ranking higher in the search engines and on YouTube for whatever keyword you are using. Some people will upload these videos and wonder why they aren’t getting hits. One reason is because they failed to fill out the description, meta, and tags fields. So, make sure you optimize any video you make and upload.
Don’t Make Long Videos
It is important that you keep your videos short and to the point. No one wants to sit there and watch a 15 minute video when what you said could have been a 3 minute video. Also, most people don’t have the time to sit and watch a long video, nor do many have the attention span to watch a long video. So the shorter the video, the better. You don’t need to beat around the brush, just simply get to the point of what you need to say.
Stay Clear of Popups
If you have ever watched YouTube videos, you have probably seen the popups. Though these popups are good for some things, they can become quite irritating. It is best if you simply avoid the popups when making your videos. You don’t want to take away from your video. If you have something really important that you want to stand out in the video, make it stand out while you are making it and not after you upload it to YouTube.
This is a great way to market products, but you must do your research in order to know what works and what doesn’t. For more help on optimizing your videos, take a look at my article on “How to Optimize a Video to Promote Your Product on YouTube.”