Kanye West is an interesting celebrity. Some people forget that when he first started his career he was truly like none other because of his religious imagery. His vocal outbursts and rants in the past couple of years though have made him look like a common case of a good guy gone bad. Here’s a look at where he started and possibly where he’s going.
A religious beginning.
I remember when Kanye West’s “Jesus Walks” came out as it caused a lot of controversy. People were confused because he was a rapper rapping about Jesus . Hip hop and rap has never gone hand and hand with Jesus and religion. West even said this song had previously prevented him from entering into the music business. He was told it wouldn’t get any airplay on the radio. He didn’t accept that and eventually the song brought him two Grammy nominations, and made him win Best Gospel Artist at the 2005 BET Awards. Yes, you read that correctly, Kanye West won an award for “Best Gospel Artist”.
At the time I was under the impression that he was a religious rapper. I remember hearing entertainment news stories about a new rapper that was like none other because of the way he incorporated religious imagery into a genre that typically stays away from that. Not being a big fan of that genre myself it made me somewhat curious. Personally I thought this was a nice change to hear about and made me feel more hopeful about rap and hip hop’s general direction for the future. This didn’t last long since West ended up doing a 180 a couple years later.
I think it’s safe to say that one of Kanye West’s lowest points in life was when he interrupted Taylor Swift’s acceptance speech at the 2009 MTV Music Awards. I saw this live when it happened and I was smiling the whole entire I was watching it because I thought it was a joke. I soon realized it wasn’t and my smile immediately vanished. It was a media firestorm after the event took place but not too long afterwards both West and Swift wrote songs that were inspired by the incident. I think Kanye’s song “Runaway” was beautiful song that really captured how someone that works a lot gets so wrapped up into what they are doing that they end up just being a mean person. I really felt like this was his redemption song.
Rants, a new girl, a changed man?
Unfortunately more incidents arose from West but he then started dating Kim Kardashian and he changed again. Kardashian and West ended up having a baby, North West, together and now they are engaged. After the birth of their daughter West was interviewed by Kim’s mother Kris on Kris’ TV talk show. This showed a shy Kanye West. It also showed a softer Kanye West.
Has fatherhood finally calmed him? It’s been a long journey for Kanye and I personally believe the Kanye West on stage and at awards shows is not the same Kanye West at home. I personally think it’s an act. All his outbursts and drama induced stories are just his publicity stunts. One thing remains true though, and that is Kanye West knows how to keep people talking about him. This in the end is what makes him a great entrepreneur.