It is important and becoming even more important with time to use a rank tracker of your website. It’s not a horse race where you stand in the crowd and pray for your horse to end at first place. The online race of websites is an unpredictable yet controllable process. Here, you can decide whether you want your website to go up or not. The constant need of knowing where your website is standing at any given moment is what keeps you in competition. This is the reason why you should be using a website rank tracker when you have a website.
What Can You Do Without It?
Without a rank tracker you can only run your ad campaigns and pray for them to be successful. How successful your ads were and what keywords the online visitors liked the most is something you will never know fully. You will be running campaigns with all the keywords you think are important but you will have no idea about the best and worst keywords for your business. Of course, a wise mind will focus more on highest ranking keywords and less on low ranking ones after knowing about them. Not tracking your website is like sitting in your car and expecting it to take you to your destination without driving and steering it.
What Can You Do With The Rank Tracker?
A rank tracker is software installed on your computer to tell you where your website is ranking at any given time. It shows you the rank of your website, the performance of your keywords, the number of back-links of your website, number of visitors landing on your website and much more. You even get to know the conversion rate on your website, i.e. how many visitors that land on your website buy your product or subscribe for the service. In short, you can manage your website with a rank tracker and pave the way to the success of your website.
What Does A Rank Tracker Let You Do?
A rank tracker will install on your computer just like any other application or software. You are then given access to a dashboard and there are several tabs located at the top that are meant to take you to different sections of the software. The dashboard gives you an overview of your website ranking and the performance of the keywords. Other tabs allow you to take out reports so you can compare the past and present ranking of your website. You can create charts and graphs to know the performance of your website during a given time duration. The software will let you check the ranking of your website against specific keywords on all major search engines, such as Google, Bing and Yahoo.
How To Use A Rank Tracker For Best Results?
Of course, the most important of all is to be regular in checking your website’s ranking. Secondly, you must focus on the highest ranking keywords and your rank tracker software will give you that information whenever you want. Just like it is important to focus more on higher ranking keywords and not all the keywords, it is also important that you focus on conversion rates rather than number of visitors. Number of visitors is a good sign that your website is getting the recognition but it will not generate any revenue for your website. Conversion rates will tell you how much money is coming into the business.
Tracking the performance of your website is just like tracking the performance and maintenance requirements of your racing car or motorcycle. The better condition your racing car is in, the more time you will stay in the race.