On May 27, 2014, the 22nd edition of the International Music Awards were held in glamorous Monaco at the Monte Carlo Sporting Club amongst a fairytale setting of beautiful blue seas, palm trees and startling terrain. The event was televised the next day on May 28, 2014 on over 180 networks across the globe. The timing was perfect as Cannes Film Festival and the Monaco Grand Prix had just come to an end. This meant that there were still many celebrities and influential figures in that part of the world who were not done with the celebration. The World Music Awards are produced by Marcor International in association with Out East Entertainment. John Martinotti, Melissa Corken and Steven Marrs served as executive producers.
How the awards came about, how the winners are carefully chosen and the direct ties to philanthropy are all reasons why these awards are differentiated from all the others in their own right.
Back in 1989 in Monte Carlo, the World Music Awards began their recognition under the high patronage of Prince Albert II of Monaco. There have been some significant moments never to be forgotten. In 2006 when the World Music Awards were held in London, it sadly marked the last time that Michael Jackson would perform on television with Rihanna and Beyonce’. The awards are bestowed on the winners based on sales merit and votes that come from the public on the internet. You, the fans, determine the fate of the winners making that sweet smell of success even sweeter. The International Federation of the Phonographic Industry (IFPI) provides the organization with the names of best-selling artists from the major record buying territories. Extensive research and data gathering go into determining who will be the artists chosen in each category. The classifications include World’s Best Male Artist, Best Female, Best Group, Best Electronic Dance Music Artist, Best Entertainer of the Year, Best Live Act, Best Song, Best Album and Best Video.
As far as philanthropy is concerned, this is the only awards event that builds a hospital, school or orphanage each year based on where it is the most needed. The World Music Awards are proud of their achievements. They have built 23 centers through the Monaco Aide & Presence Foundation and the Comboni Missionary Association saving lives and providing shelter and education to less fortunate areas in Africa, Asia, Latin America and the Middle East. This year, the World Music Awards have chosen to build a second orphanage in Haiti.
The long list of entertainers vying for the titles this year were dynamic and accomplished in every sense of the word. Performances by UK’s #1 Hip Hop Sensation, Tinie Tempah, the sizzling showman known as DJ Naughty Boy, UK Pop Idol James Arthur, European Superstars Stromae, Tal Laura Pausini, David Brisbal, Ylvis and China’s #1 Entertainer, Han Geng, made it a star-studded evening. That was only the beginning. Leona Lewis sang her heart out dressed in stylish black, Jason Derulo was literally dripping in dollar bills as he raised the roof with his performance, Cris Cab serenaded and the audience was rocking to all the sounds. Sparkling in silver was presenter, Chanel Iman, supermodel of the fashion world and in addition some of the other presenters were model and actor from The Twilight Series, Kellan Lutz and Baywatch beauty, Pamela Anderson.
The main purpose of the evening was to pay tribute to those artists who have shaped the industry over the past year. A coveted award given out was the “Legend Award” and this year it went to Ricky Martin for his outstanding contribution to the music industry. Past winners include Whitney Houston and Elton John. Mariah Carey was the overwhelming winner of the “Pop Icon Award” for selling over 200 million albums throughout her career and she was also given a special award, “Best Selling Singles Artist in America of All Time.” She accepted graciously and expressed gratification for her fans. Miley Cyrus was one of the all-around winners taking home ‘Best Female Artist’, ‘Best Pop Video’ for “Wrecking Ball” and ‘Best Pop Rock Female Artist.’ Dressed in a tight curvaceous silver gown highlighting her shiny locks, she was thrilled to receive such recognition. ‘World’s Best Male Artist’ went to Han Geng. Up and coming superstars, Fall Out Boy, received ‘Best Alternative Group Award’, Tal was awarded ‘Best-Selling French Female Artist’ and Flo Rida received the “Legend Award” for Outstanding Contribution to Dance Music. There were many more awards that created an aura of excitement long into the late evening hours.
This was a time to not only give thanks to those artists who are shaping the musical world in which we live, but also to thank the World Music Awards for giving back to those who are not as lucky as some of us and those in need of shelter, education and happiness.