No man, and no business, is an island. So, like it or not, businesses need to play well together. Sometimes there’s direct competition, but you still may need to rally together in certain instances, such as for a fundraiser. Other times a business can form a symbiotic relationship with another business, but those roads can be bumpy if communication is subpar. Luckily, the rising mobile trend is improving how businesses can collaborate, making it easier and faster than ever.
It’s difficult enough trying to get employees together for a meeting, but once digital video conferences became mainstream, suddenly it was easier to work around everyone’s schedule. Time is precious, multi-tasking is revered, and everyone seems to be in a rush these days. Mobile technology makes it simpler to connect regardless of where you are, which means collaborations are much more streamlined than ever before. Are you making the most of mobile trends for your company? Let’s explore these trends a bit deeper.
No more excuses
The simple act of physically getting from Point A to Point B can be a challenge, even if it’s just on another floor in the building. Complexity of organizing events gets exacerbated when more people are added, and once you start mixing in different companies, you’re lucky if you can ever find a date, time and place that works for all. However, mobile technology now makes it possible to meet virtually, face-to-face, via high tech video conference calls designed for busy professionals. There aren’t any more excuses once you take commuting out of the mix.
This not only makes meetings easier, but also allows for longer and higher quality brainstorming sessions between companies. Fostering relationships with colleagues, including those who may be your competition, can lead to a stronger united front. There’s probably a win-win situation possible somehow, but you won’t find it without communication; and that’s something that no technology can do completely for you. Instead of a “you vs. the world” approach, try discovering what others in the industry are willing to share and identify an avenue for a swap so that everyone benefits.
A community feel
Whether it’s on a local or global scale, there’s a trend toward embracing community; it’s time to jump on this bandwagon. The U.S. will always be a capitalist environment, but the way in which growth and success is attained may change. For example, is there a common goal between your company and another that can be reached easier together? Do each of you have something that benefits the other, and is a bartering system feasible?
Collaboration can be a beautiful thing, but not at the expense of time wasted. Utilizing mobile productivity technology can help you share documents and ideas with key staff without ever having to be in the same room (or even the same country). Maybe you’re considering branching out to the Middle East and have identified a possible partner company there. Mobile technology makes collaboration a real possibility, but it’s not a magic wand and still requires professional management in order to make it work.
Swapping one set of challenges for others
Of course, mobile technology isn’t perfect; there are still hurdles ahead. It can be more difficult to move through language and cultural barriers when you’re depending solely on email and digital documents; that’s when regular video conference calls might be in order. It’s all about ensuring the technology is working for you and not the other way around.
Overall, embracing mobile technology will be a good thing if you keep proper goals and growth in mind. Engaging in new relationships and maintaining existing ones with other businesses might be the boost you need to make 2014 your business’ golden year. Just make sure you don’t reach for mobile technology solely for the sake of keeping up with the Jones’ though, because it’s easy to get caught up in the latest technology even if it doesn’t quite work for your business’ needs. Instead, pinpoint the challenges you’re facing and where you’d like to improve, and then determine which mobile technology might provide the right answer.