There has been a bit of a shift in vehicle choices among Americans. At one point people figured the bigger the car, the better, until fuel prices started to skyrocket. (wired) In recent years people have been focused on a better fuel economy when purchasing a car over worrying about being able to live in it or focusing on their vehicle as a status symbol, to an extent anyway. While people may be choosing smaller, more fuel conserving cars instead of the behemoths of yesteryear, there is still a bit of a status symbol to driving a hybrid car. There’s a bit of snobbery in the automotive world, in the past it was the look at me, mine’s bigger than yours mentality, now it’s the I’m better than you because I’m socially conscious stance. (washingtonpost) As the Eco-movement churns forward the next trend is already on the horizon, and it’s starting to pick up steam, we’re looking at the dawn of the Electric Automobile. (asme) There are options on the market for electric vehicles but outside of Tesla there haven’t been took many truly “cool” options when it came to driving electric, just check out the Renault Twizy. (popularmechanics) It’s only a matter of time until we finally see some groundbreaking achievements in relation to electric transportation options, I’m sure we’ll eventually see the birth of the electric SUV an Pickup trucks, but it appears the next step is actually more focused on two wheel mobility. (wikipedia)
Zero Motorcycles is one of, if not the, first full electric motorcycle companies on the planet, and they appear to have started a trend that others are looking to follow. (zeromotorcycles) There are certain names that jump out at people, even those who never ride, when they think of motorcycles. Names like Kawasaki, Honda, Victory, Ducati, and the ever popular Harley Davidson always have a bike listed in the top rides to purchase any time a list is published, another major name on this list would be Yamaha. (popularmechanics) While Zero may be the first to focus on fully electric motorcycles it appears that Yamaha is ready to jump into the game, and judging by the looks of their offering they plan to give the top dog a run for their money. (yahoo) Where Zero has a more standard street bike look to their motorcycle, Yamaha looks to have taken a more futuristic design, I’ve always been a fan of the Harley look for bikes myself, but the electric bike from Yamaha is quite fetching. There are rumors that Harley Davidson is looking into creating their own electric option as well, something I’m sure will take old school cool into the new age, with all of these moves it’s becoming increasingly clear that electric is the next chosen mode of transportation. (asphaltandrubber) The new evolution of vehicles is great to see, and I can’t wait to see what comes for trucks and the all but dead SUV myself, if not for the forward thinking of Elon Musk and Tesla Motors we may all still be slaves to the oil industry. We’re not quite there yet, but in time we’ll get free from the crutch that is gasoline, it’s just a matter of time.