In a strange twist, Facebook is making an attempt to give users a semblance of privacy. The social media giant has announced plans to make it easier to log in to third party sites with your Facebook account without sharing everything about yourself. Sound too good to be true? Until the Anonymous Login feature rolls out to more than a few developers, we can only hope the site is actually focused on helping users stay a little more secure online.
Keep Your Personal Information Personal
On April 30, 2014, Facebook made a major announcement at F8. They unveiled some exciting new features – most important, Anonymous Login. The feature is designed to let you login to your favorite sites using Facebook without the need to share any personal details.
In fact, any apps or sites using the Anonymous Login will be strictly forbidden from trying to access or collect any personal information stored within Facebook. The goal is to make users more comfortable using Facebook as a single sign-in option for numerous sites.
Currently, many users either refuse to participate on sites requiring a Facebook login or they create a separate, non-Facebook account. Either way, the new option will likely make users a little less wary since their personal data may just stay personal.
Facebook Still Knows
You didn’t really think the new login option was 100% anonymous did you? While third parties can’t see the data, Facebook will still know each site you use the login on. By collecting this data, they can better target ads to users based on the sites they login on.
Still, it’s a major step up in the privacy department. After all, Facebook already tracks what you do online, even outside Facebook, while you’re signed in. To them, it’s all about learning who you are so they can target more ads to you and make more money.
Not Widely Available, Yet
Don’t get too excited just yet. The feature will only be available to a few choice developers as a test run. If all goes well, Facebook plans to open up the option to even more developers over the next several months.
While you can’t use Anonymous Login just yet, Facebook did roll out something that could prove just as useful. The new Facebook Login gives you control over what you choose to share with third party apps and sites. When you login using your Facebook account, you’ll see a list of what the app would like access to. Click Edit the info you provide below the list and
Are You Excited?
I’m reserving judgment until I see both in action, but honestly, I’m a little excited that maybe Facebook is taking its users’ privacy concerns a bit more seriously. What do you think? Will you take advantage of the new features?